I help businesses achieve rapid growth through strategic content.
Lately I’ve seen job posts asking for one person who can:
✍️ Write killer copy
🎨 Design scroll-stopping visuals
🔍 Master SEO
📈 Run paid ads
📊 Analyze performance
📱 Manage trends & create viral content
All for one salary.
One role.
One overwhelmed human.
Let’s be real:
You’re not hiring a social media manager.
You’re trying to hire a content team, a performance team, a creative team — all in one.
Here’s the breakdown:
• Social Media Managers manage content + calendars
• Content Creators produce content
• Marketers run campaigns + strategy
• Designers design
• Analysts track impact
If you lump all of that into one role and expect it to work, don’t act surprised when it doesn’t.
This isn’t cost-saving.
It’s brand sabotage.
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