WHO ARE THE DEAL MAKERS?

Too many people try to impress with complicated strategies, fancy jargon, or over-rehearsed pitches. 

But the smartest dealmakers? 

They ask the “dumb” questions, the kind that strip away the performance and expose the reality.

Who actually makes the decision here, and when?

What’s the budget, and how flexible is it?

What does success look like in 90 days, specifically?

What’s gone wrong before, and why?

If this doesn’t work, what’s Plan B?

And most importantly, who does what by when?

These aren’t throwaway questions. 

They’re the ones that decide whether you waste months chasing smoke… or move quickly toward clarity. 

Chemistry can be charming, but clarity saves you money. 

If someone bristles at simple questions, that’s your answer right there.

Because in business, just like in dating, guessing is expensive. 

Clarity creates speed. Transparency builds trust. 

And the questions that seem almost too obvious are the ones that reveal the truth.

So ask until the picture is sharp. 

Don’t rush it. Don’t settle for vague. 

When the answers are clear, you’ll know whether to double down, or walk away before you lose more than time.

What’s the one question you always ask in business that instantly tells you if it’s worth moving forward?.